Welcome to downtown Paso Robles! Home of the Downtown Paso Robles Main Street Association, here you will find the links, resources and planning tools to help guide your next downtown experience. An alliance of merchants, business owners, stakeholders and community members, the award-winning Downtown Paso Robles Main Street Association is committed to preserving and bolstering a thriving downtown while serving the Paso Robles community. We are here to answer your questions, field your inquiries and provide information to guarantee a downtown experience that you’ll never forget.

There’s always something exciting to do and see in downtown Paso Robles, from shopping, dining, tours and sightseeing to wine tasting and much more! Come discover why tourists are calling Paso Robles a must-see tourist destination location, stop by downtown Paso Robles today, and take a taste of authentic California.




In accordance with the order issued by the San Luis Obispo County Public Health Department, the City of Paso Robles requests that all residents shelter at home and all nonessential businesses close effective Thursday, March 19, 2020 at 5pm until further notice. Downtown Paso Robles retail businesses, hotels, offices, restaurants, residents and cultural institutions are adjusting to Coronavirus-related disruptions. We continue to advocate for these organizations, share relevant information when helpful and assist with economic recovery.

Paso Robles Downtown Main Street Association has implemented a remote work program for our team, while continuing to deliver on our core mission to revitalize downtown Paso Robles through Restoration, Beautification and Preservation programs.  As these programs directly impact the entire community, Main Street has important updates to share. Feel free to reach the Main Street team by sending an email to, or call us at 805-238-4103.


Paso Robles Downtown Main Street Association Events
All spring Main Street membership mixers, and events have been postponed until further notice. As health and safety guidance dictates, we will update all residents, partners, volunteers, members, sponsors and vendors on new event dates, locations, logistics and sponsorship opportunities.

Main Street’s Board of Directors has recently made the decision to combine the Central Coast Lavender Festival with the Paso Robles Olive Festival, and schedule this special event in late summer. Main Street, Lavender and Olive Festival committees, are excited to announce the new tentative date for our 2020 Olive & Lavender Festival — August 22, 2020.

In accordance with the City of Paso Robles and CDC guidelines: “All public events in the City of Paso Robles, are tentatively scheduled at this time; therefore, no events will be permitted until the City of Paso Robles receives revised guidelines from the CDC”. Paso Robles Main Street Association is working closely with the City of Paso Robles; therefore, if the tentative date changes, Paso Robles Downtown Main Street Association will make an announcement via email, social media, and on our website. Our focus and priority is the safety and health of our attendees, sponsors, volunteers and attendees. Unless you hear otherwise, mark your calendar for August 22, 2020!


Paso Robles Downtown Main Street Merchant Services
We have been impressed and moved by the care our downtown businesses have for the community, sacrificing their livelihood to avoid and/or limit exposure and flatten the curve. All businesses and organizations wishing to update the community on changes of their services, hours of operation, delivery and take-out offerings and news; Main Street will distribute all business updates via email, website and social media at no cost. If downtown businesses want to update the community on changes of services, hours of operation, delivery and take-out offerings and e-commerce services, please forward your information to: or call: 805-540-0027.


SBA Disaster Relief Loans for Businesses
San Luis Obispo County will be eligible for SBA loans effective Friday, March, 20th. Visit SBA Loan Web Page


City Resource Page for COVID-19
Residents of Paso Robles now have a single web page that lists all the COVID-19 updates in one place, including:

  • State of California
  • SLO County Public Health
  • SLO County Administration
  • City of Paso Robles
  • Paso Robles community organizations
  • Public health resources
  • Relevant media

For up-to-date COVID-19 information, click the following link to be connected to the City of Paso Robles web page. Visit City Web Page


Downtown Parking Update:

  • As a result of COVID-19, food delivery services have increased. Delivery vehicles providing active pickup and delivery services will be exempt from the downtown parking restrictions through April 30th.
  • Delivery vehicles must be marked and/or display visible company logos. In addition, there are 21 short-term parking spaces available to members of the public and delivery vehicles throughout the Downtown.
  • During this impacted time, Downtown employees should continue to comply with the permit parking regulations in order to maintain accessible, available and convenient parking for Downtown customers.
  • Customers are encouraged to utilize the WayToPark mobile application to initiate their Free 2-Hour parking session. Pay stations will also be cleaned regularly.
  • Effective today through April 30th, monies generated from the Downtown paid parking program can be donated to provide relief to Downtown workers and businesses impacted by COVID-19.


Due to Main Street receiving frequent daily updates from multiple governmental agencies, we will forward updates to all stakeholders on an ongoing basis. Main Street will continue to do everything we can do to support our members, partners, volunteers and community.